Piso 51 – Social Network (piso51.com)
Following delivery of the Quaxar-produced website for Piso 51 the management of this prestigious Mexico City club asked us to develop an exclusive social network for club members. The Piso 51 Members Only Zone allows members to share personal data, create blogs, contact other members, offer items for sale and review their account balances.
HP – PSG en línea
Quaxar began creation and delivery of a complete multi-source report providing comprehensive metrics for internet and email campaigns created by the HP Personal Systems Group (PSG). This monthly report includes specific information organized by country, segment, and products. As part of this project Quaxar also creates a monthly e-newsletter for PSG staff with in-depth articles based on the information analysis. The result is a useful tool to support decision-making at PSG management level.
Bansefi – L@Red de la Gente (http://www.lared-delagente.com.mx)
Quaxar was approached by Mexican Financial Group Bansefi who were looking for an innovative way to capture the valuable segment of Mexican migrants sending dollar remittances from the US to México. For this project we developed a combined strategy of Internet, TV and radio marketing campaigns.
HP – Shrek (http://www.quaxar.com/hp/fiona.swf).
Quaxar developed a wink based campaign for Hewlett Packard based on the company’s Shrek campaign tie-in. The wink, using two characters from the movie, offered an HP related message. This “viral” campaign brought more than 70 thousand new contacts to the HP database in only a few days. HP remarked: “Thank you for bringing new ideas that help us to positively impact our clients and give exposure to our brand”.
Quaxar begins a partnership with BANSEFI to create a loyalty program for migrants.
The National Savings Bank (BANSEFI), through L@Red, has formed a partnership with Quaxar to create a loyalty platform for Mexican workers in the United States. The program’s objective is to promote savings and provide banking and financial services to those who send money transfers to family members. Families will also benefit from more than 1700 branches, reducing the distances they have to travel to collect wires sent from the United States.
Quaxar supports HP Latin America in the analysis of performance metrics generated by the CRM program.
As of May this year, Quaxar has begun supporting HP Latin America in a project to facilitate the analysis of CRM performance metrics for the SMB personal computer division.
Launch of the MiLlanta Bridgestone Firestone site.
The MiLlanta Bridgestone Firestone site was created to obtain improved results and generate higher sales. Quaxar began working closely with this company on a program to develop customer loyalty and employ digital marketing strategies. The website now supports the company’s online presence.
Florida International University, in partnership with Quaxar, creates an online experience to profile different types of thinker.
This new platform identifies and profiles different types of thinker (Uncommon Thinker Profile) using a widespread advertising campaign directed at students in the South Florida market. The initiative is designed to create a global community with diverse interests, experience and culture, thereby promoting a unique learning atmosphere which encourages and celebrates uncommon thinkers.
FIU – Uncommon thinkers (www.uncomonthinkers.com)
Quaxar is again part of an innovative and creative way of marketing. Quaxar is working with Florida International University to offer a very special website where visitors can access psychological tests and resources for non-conventional people: “uncommon thinkers”. Quaxar led the creative concept and design of the site, and is leveraging our E- Loyalty expertise to acquire visitors’ information for the FIU contacts’ database.
CICSA Website (http://www.construccionesintegrales.com/)
Quaxar created a new website for Construcciones Integrales del Carmen, S.A. de C.V. (CICSA). CICSA is a Mexican company specialized in offshore installations including certified anticorrosive protection work, construction, maintenance and rehabilitation of diverse structures, diving operations support, accommodation and catering services, contingency support with firefighting equipment, and structural and equipment operations. CICSA was in need of a highly professional website that reflected its position as a state of the art Marine Services Company.
Quaxar selected to create website and intranet for Piso51
Piso51 has selected Quaxar to create its website. This exclusive business club is located in Mexico City in the Torre Mayor, a new intelligent building at the cutting edge of design and technology. Piso 51 uniquely combines 3 primary elements, meeting members’ expectations as a business, social and health club.
Members will use the intranet to create a virtual community where they can stay up to date on the club’s activities as well as participate in blogs, forums, and place personal classifieds.
Quaxar's commitment to immigrants in the USA.
Quaxar has begun a loyalty program directed at immigrants in the USA.
Quaxar supports Hewlett-Packard's PSG division.
Quaxar began working with the PSG (Personal Systems) Division of Hewlett Packard, supporting information updates to sales channels in Latin America.
Emporio E-loyalty platform.
As further evidence of our expertise and success in the hospitality sector, Quaxar began implementation of the Emporio Executive Fan Club, a tailor-made E-Loyalty platform for the Emporio Hotels Group. This resource is focused on the frequent Executive business traveler. The tool will support Emporio management provide the most appropriate services and offers to these clients.
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