Launch of new loyalty program for Intercontinental, Crowne Plaza, Holiday Inn, and Staybridge Hotels.
A new version of a loyalty program, specially prepared by Quaxar for the hotel industry, has given extraordinary results. The program’s premise revolves around recognizing those people who have become loyal customers.
Quaxar has supported these hotels in providing this recognition, resulting in a successful loyalty program where people feel they are a part of the Hotel. Quaxar’s characteristic team effort is one reason why this project has been such a success.
Launch of new website boletinturistico.com.
Boletín Turístico is an innovative company dedicated to combining travel packages. Quaxar, adapting to its customers’ needs, implemented a communication and loyalty strategy which contributes to Boletín Turistico’s website growth.
The website was radically changed in order to make it easier to navigate. It is now intuitive, with more search engines, and designs which are suitable for all audiences. Public response has been extraordinary. Ever since Quaxar reengineered the website, interest in the company’s services has grown.
Loyalty advertising campaigns for Café Cantina Bar, and El Trocadero, La Vista, and El Vitral restaurants were a huge success.
Café Cantina Bar, and El Trocadero, La Vista, and El Vitral restaurants, which have always distinguished themselves through the top quality service they offer, have taken one more step towards excellence. In December they began implementing customer loyalty campaigns designed by Quaxar, in order to offer greater satisfaction to their customers.
Quaxar, following the restaurant industry’s strict guidelines, has boosted customer satisfaction. The most important element in this satisfaction is having the customer be recognized for his/her loyalty.
Quaxar’s Interactive Design division offers a variety of online marketing solutions.
Over the last few months QUAXAR-Interactive Design has been developing new interactive products as part of a technology and marketing strategy. These products represent added value that QUAXAR provides as part of its pursuit of quality websites and solutions that go beyond a mere Web presence. These sites allow our clients to evolve on the Web and achieve a dynamic interface.
Our clients come from a variety of sectors, including financial services, business, Internet and services, among others.
Clients include:
Marina Bucaneros:
- Objective: Promote a complex of suites
with marina moorings and event facilities
- Product: A website with continually
updated local news and information on
fishing clubs, generating repeat visitor
traffic.
- http://www.marinabucanero.com/index.html
Acosta Financial:
- Objective: Give AF a web presence
and image.
- Product: A user-friendly and functional
website which offers a transaction interface
using third-party infrastructure. The
information within the site had to be
very carefully organized within the
site navigation in order to achieve
the best possible user experience for
AF clients.
The US-Mexico Chamber of Commerce workstogether with Quaxar.
The US-Mexico Chamber of Commerce has been working with QUAXAR for approximately two months to improve its website. QUAXAR has created a website that provides information for all Chamber members. Site topics include event information, membership benefits and requirements, and general information about the current membership.
The new site allows for information to be continually updated, with real-time news that appeals to existing and prospective Chamber members.
The collaboration between QUAXAR and the Chamber is yet another example of the benefits that a website can bring to an institution when an appropriate site developer is selected.
Intercontinental Hotels Group launches an interactive CD-Rom to promote its hotels throughout Latin America.
Quaxar worked with Intercontinental Hotels Group to produce an interactive promotional CD Rom. The CD Rom will promote the range of the group’s hotel brands, including: Intercontinental, Crowne Plaza and the Holiday Inn group in Latin America.
The interactive CD-Rom will also be available at kiosks in participating hotels, so that guests can consult information on the hotel they are staying in, as well as information on business and event facilities, travel tips, and other tourist information.
We are sure that this effort will bring significant added value to Intercontinental hotels.
QUAXAR is recognized by CFE leaders for its participation in the National Convention.
The 4th National Convention of Generating Plant Supervisors took place at the beginning of October. The Generation Division of the Federal Electricity Commission selected QUAXAR to participate in the Convention. Convention participants included SIEMENS, General Electric and CEREY among others.
During the Convention QUAXAR presented innovative data monitoring
solutions to senior CFE managers and supervisors. These solutions include industrial data cameras, mobile data and image capturing systems, and the latest generation of PDA and handheld data management equipment.
QUAXAR offered a range of solutions for generating plants and for the electricity sector in general. These included the presentation of highly advanced technologies that highlight QUAXAR’s status as a leader in the field, and which have been recognized both in Mexico and elsewhere in the world.
Hurricane Wilma is one of the most dangerous hurricanes in recent memory. QUAXAR Miami offices and operations are unaffected.
Hurricane Wilma wreaked extensive damage on southeastern Mexico, Cuba and Florida. In spite of the hurricane’s onslaught, Quaxar’s Miami office was out of
service for just a few hours, and never lost contact with its clients.
Given QUAXAR’s strong commitment to its clients, the team continued to work as normal despite the emergency situation that the hurricane’s destruction caused. Thankfully, this time the damage caused was primarily material.
Quaxar’s web platform and CRM solution key in Felipe Calderón’s victory in the PAN’s election of a Mexican Presidency candidate.
Felipe Calderón won the National
Action Party’s internal elections for its candidate for the Mexican Presidency. Santiago Creel and Alberto Cárdenas were the other candidates in this democratic process. There were three regional voting contests, in each of which Felipe Calderón gained the highest vote.
Farmacias del Ahorro selects QUAXAR to install the COBIS-MICROBANX banking system.
After a hard-fought contest, the QUAXAR-COBIS* partnership won the Farmacias del Ahorro contract to implement a Financial Portfolio Management system.
This system offers high-impact solutions over the short-term, and builds a strong foundation for longer term operations.
Among the benefits that the COBIS system offers Farmacias del Ahorro are: all areas of the organization share a common data repository; information flows equally between different areas of the business; the time frame for credit requests and approvals is shortened; reports can be obtained in real time; and errors in data
entry are eliminated.
Note:* COBIS is
a product of Microbanx ( www.microbanx.com)
a QUAXAR partner since 2004.
Felipe Calderón’s website scores highly, according to a Reforma survey
QUAXAR has joined forces with Felipe Calderón’s campaign team to produce the PAN candidate’s website ( http://www.felipe-calderon.org). The Reforma newspaper recognized Calderón’s webpage in a survey published on August 3rd. The website ranked second in answer to the question “Who has the best website?,” with 5.7% compared to Enrique Jackson’s 6.2% and Santiago Creel’s 5.2%.
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