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News 2008 Second Half
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November
Quaxar is put in charge of communications and marketing research for Sony IPELA Latin America
Sony IPELA Latino America has selected Quaxar as its provider of electronic communication and marketing research. Quaxar’s tasks include: digitalization of a client database, conceptualization of marketing campaigns, and the sending of marketing emails. The new campaigns are going to be targeted towards clients and client-acquisition channels.
Sony IPELA is one of the product lines in Sony’s security cameras division. IPELA is Sony’s ultimate vision for the workplace. It is designed to revolutionize the way businesses communicate over the global IP networks.
Quaxar takes charge of CRM communications for HP’s Large Business "Enterprise" division
Quaxar has begun working with HP’s Large Business "enterprise" division to manage its CRM (Client Relationship Management) communications system. For this project, Quaxar is taking on the challenge of providing the necessary infrastructure and communications to current accounts and prospects in the “Enterprise” division. The Enterprise division is dedicated towards improving the available technology in order to obtain better results in a business.
October
Quaxar supports HP’s Public Relations division to create webcasts.
Quaxar has begun working with HP Latin America’s Public Relations division in order to create a series of webcasts. The webcasts are going to serve as a way of virtualizing the press releases in the subject of the Technology Services Group. These webcasts will be directed at employees and reporters interested in the latest news in the area of technology services. The Technology Services group offers consulting services and technical support to work towards the goal of better business outcomes.

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