Some members of the Quaxar Team (Liliana Onofre, Erick Ovalle, Diego Avalos and Amaya Marichal) attended the seminar "Social Media Marketing" hosted by Kätedra Eventos on July 8-9th in Mexico City.
Speakers at the seminar stressed on the importance for brands to realize that they have to design strategies in order to take advantage of Social Media. They also shared multiple case studies of companies and their performances related to the subject.
Alvaro Rattinger (Merca 2.0), Romeo Márquez (Gelattina), Engel Fonseca (Neurona Digital), Gustavo Ross (Activ@mente), and Pablo Pozo (IAB México), were some of the speakers at the seminar.